Agentic & direct commerce
Directify.ai
Agentic commerce infrastructure — products orderable by people and their AI agents.
Directify keeps one governed product record ready for AI shopping agents: product facts with live inventory and pricing, published so assistants such as ChatGPT and Google can discover products and place validated orders.
Accepted orders flow straight into fulfilment, shipping and tracking — and the same data supports Digital Product Passport readiness. It is the commercial expression of chain compression: removing the steps that add cost but no value.
Directify was founded in 2018, at Protium, from a wholesaler's challenge to ship directly to end customers — giving makers a direct road to their buyers.
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